Marketing in a Digital World PDF
By:Aric Rindfleisch,Alan J. Malter
Published on 2019-09-19 by Emerald Group Publishing
Marketing in a Digital World consists of nine essays on how the digital revolution has affected marketing theory and practice. Leading marketing scholars, including several editors of premier academic journals, provide fresh insights for both scholars and managers seeking to enhance their understanding of marketing in a digital world.
This Book was ranked at 10 by Google Books for keyword Computers Technology Programming Computers Technology.
Book ID of Marketing in a Digital World's Books is OUirDwAAQBAJ, Book which was written byAric Rindfleisch,Alan J. Malterhave ETAG "n060QKGe2xA"
Book which was published by Emerald Group Publishing since 2019-09-19 have ISBNs, ISBN 13 Code is 9781787563391 and ISBN 10 Code is 1787563391
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Book which have "248 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
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